Indonesian Consulate promotes its country’s Fashion Diplomacy at ‘The Beauty Pakistan’ exhibition

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Karachi : In bid to fashion diplomacy, Indonesian Consulate General in Karachi in collaboration with Maha Trading, the distributor of Indonesia’s Martha Tilaar beauty products in Pakistan participated at “The Beauty Pakistan: Beauty Care Cosmetics Exhibition” held on 7th to 8th December at Alliance Française de Karachi, Clifton, Karachi.

The two-day event was organized by the Diplomatic Business Club featuring Indonesian Bridal Show and Pakistani Bridal Makeover Show as well as Cosmetics and Beauty Products Exhibition.

Through this event, Indonesian Consulate General in Karachi presented typical
characteristic of traditional wedding dresses from Provinces of Central Java, Jakarta (Betawi) and West Sumatra (Padang), cultural performance of Lancang Kuning and Tanjung Katung dances, as well as Batik Fashion Show by Indonesian ladies of the consulate.

While the Indonesian Consulate’s stall showcased a variety of Martha Tilaar cosmetics and beauty products and video of various Indonesia’s tourism destinations.

It is believe that this event is a unique opportunity for both Indonesians and Pakistanis to show their diverse cultures and traditions through Bridal Makeover Show and dance performance, which reflects harmonious co-existence among diverse ethnic groups with different cultural traditions, particularly in a multi-ethnic state like Indonesia, comprising of more than 17,000 islands, 714 ethnics, and 652 different local languages.

Through this event, the Indonesian Consulate General would like to spread the message of love, harmony and respect to Pakistani brothers to further develop our people-to-people connectivity. Events like “Beauty Pakistan” which brings Indonesia and Pakistan distinctive culture under one platform is therefore very important and have a significant positive impact on the successful exchange between people and societies.

More than 250 guests attended the event. The participation of Indonesia at this Beauty Pakistan Exhibition received positive response from the visitors.

The Indonesian Consulate General in Karachi will take every possible opportunities to promote Indonesian culture and tourism potentials and convey the message of cultural diversity and hospitality of the Indonesian people on various occasions, which is expected to contribute positively to the efforts of improving the positive image of Indonesia among Pakistani people, particularly in Karachi which in turn would increase the number of Pakistani tourists to Indonesia.

 

 

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